Yahoo is one of a handful of large companies who has begun to step up some positive programs using the power of the Internet.

I saw this one this morning: Climate Change : Yahoo! Green.

They have also been advertising a worldwide virtual hug (already completed) and profiling a religious series by Kirk Cameron.

My feeling is there seem to be some strong ties to the socio-political 'right' here, but nevertheless, it is nice to see a very visible attempt by Yahoo to use its clout to assert some proactive programs.

It would be interesting to monitor how many other companies/agencies begin to promote such programs as Yahoo, and which methods they use to promote them.

If anyone hears of other companies doing similar things, please post!

Thanks for the heads up, Glenn! Enjoying the green yahoo page this morning