As an associate, referring about 6 autoship customers pays for your own and it is easy to find 6 people to do that.

It is also to coop with some others on 10 cases at a time and get it at a significant discount from the case by case price.

But depending on the challenges someone has, that price is insignificant for what it does for them as it saves them way more than that in medications they no longer take, etc...